Showing posts with label China. Show all posts
Showing posts with label China. Show all posts

GM Sells Hummer to the Chinese

GM Finalizes Deal To Sell Hummer To Tengzhong
General Motors Co. said it has finalized an agreement to sell its Hummer brand to China's Sichuan Tengzhong Heavy Industrial Machinery Co. (STHIM.YY), four months after the companies reached a preliminary deal.

Terms weren't disclosed, but people close to the talks told the Wall Street Journal earlier Friday the price tag was $150 million.

A finalized deal - which needed the blessing of China's government - has important overtones. It represents the country's first full-fledged acquisition of a troubled auto brand in the wake of the global economic crisis, which sent some auto makers such as GM teetering further. A flurry of such potential deals highlights Chinese companies' global ambitions, but a question remains as to whether Chinese companies such as Tengzhong would be able to revitalize troubled auto brands, especially given their executives' limited experience running global operations.

Tengzhong is buying 80% of Hummer, with local tycoon, Li Yan buying the rest. The 46-year-old is chairman of the Sichuan-based company, which he founded and successfully listed on the Hong Kong Stock Exchange in June. Lumena is one of the world's biggest producers of sodium sulphate, a key raw material used in detergents, glass and pharmaceutical products.

Finalizing the sale for Hummer comes little more than a week after its planned sale of the Saturn brand to Penske Automotive Group Inc. (PAG) fell through. GM is also trying to sell the Saab brand as part of its restructuring, while the Pontiac line will be phased out the next year.

Source;
http://online.wsj.com/article/BT-CO-20091012-707678.html

Honda Announces New Li Nian Marque for China

Honda and their Chinese partner Guangzhou Honda Automobile have this weekend announced an entirely new brand for the Chinese market. The Li Nian marque will launch in 2010 but Honda has debuted the brand's first concept car at the Beijing 2008 Auto China.

Li Nian roughly translates to English as 'idea' and is based on Guangzhou Honda's desire to create a new brand by Chinese and for China. Li Nian hopes to pursue lofty ideals with a challenging spirit, or an affordable car with dynamics and stylishness.

The Li Nian Concept was designed entirely by Guangzhou Honda Automobile Research & Development, and even though Honda HQ in Japan is supporting the effort, Guangzhou Honda will take all initiatives and eventually sell the new brand through their existing dealer network.

As a final note, Li Nian is the pronunciation of the Chinese brand name; therefore, it will not appear on any product and is included here for reference only.

Source: http://www.worldcarfans.com/9080421.002/honda-announces-new-li-nian-marque-for-china