2013 Acura "What's New" Change Summary

2013 Acura ILX

2013 Acura RDX

07/02/2012

2013 Acura ILX

• The all-new Acura ILX went on sale May 22, 2012. Positioned at the gateway to the Acura brand, it serves as Acura's all-new compact luxury sedan.
• The ILX features three powertrain options:
• The entry-level ILX 2.0L is powered by a 150-horsepower, 2.0-liter inline 4-cylinder paired with a 5-speed automatic transmission with Sequential SportShift.
• The ILX 2.4L is powered by a 201-horsepower, 2.4-liter engine paired with a close-ratio, six-speed manual transmission.
• Acura's first-ever gasoline-electric hybrid, the ILX Hybrid, uses a 1.5-liter inline engine and an Integrated Motor Assist® electric motor paired with a Continuously Variable Transmission (CVT). The Acura ILX 1.5L Hybrid has an EPA estimated* fuel economy rating of 39/38/38 mpg.
• With a starting MSRP of $25,900, the Acura ILX offers remarkable value for the money with robust feature content and premium appeal. Standard features include a Keyless Access System with smart entry and pushbutton start, Pandora® internet radio interface, SMS text message, power moonroof and Bluetooth® HandsFreeLink®.

2013 Acura TSX

• The Acura TSX received a mid-cycle refresh in 2011, which included changes to exterior styling, significantly improved NVH, a wide array of new standard and optional features and an all-new variant: the TSX Sport Wagon.
• In 2012, the TSX Special Edition was introduced with numerous upgrades to exterior styling, celebrating Acura's fun-to-drive spirit and 25 year history as a luxury brand in America.
• In 2012, the TSX line up continues to be one of Acura's most popular sedans thanks to a great mix of styling, sporty performance, luxury appointments, good fuel efficiency and outstanding value on a luxury scale.
• The 2013 TSX sedan and Sport Wagon will go on sale in fall 2012 and will have no changes to the lineup.

2013 Acura TL

• In 2012 the Acura TL was significantly refined receiving fresh styling, improved performance and fuel economy and upgraded technology.
• The Acura TL can be equipped with Acura's acclaimed Super Handling All-Wheel Drive™ system (SH-AWD™) along with the option of a close-ratio, six-speed manual transmission for driving enthusiasts.
• The TL will go on sale in fall 2012 and will have no changes for 2013.

2013 Acura RDX

• Completely redesigned for 2013, the new RDX went on sale April 20, 2012 and had an all-time record sales month in May 2012 (up 216.8% compared to May 2011).
• The new Acura RDX is the right-sized crossover SUV with increased comfort, utility and power along with class-leading fuel-economy (EPA estimated* 20/28/23 for the RDX and 19/27/22 for the RDX AWD). 
• The Acura RDX features a new 3.5L V-6 with 33 more horsepower than the previous model (273 horsepower), a new six-speed automatic transmission and a new available all-wheel-drive system.
• Standard features on the RDX include leather seating, heated power front seats, a power moonroof and a 360watt audio system. New technologies such as Pandora® internet radio interface, an SMS text messaging function, a Keyless Access System with pushbutton start, an Active Noise Control system and a rear view camera system with three unique viewing angles are also standard equipment.
• Available on the Technology Package, the RDX receives new features including Acura's latest generation navigation system, a hard disk drive (HDD) with 60 gigabytes of storage capacity (15g dedicated for music) and a power actuated rear tailgate.
• The 2013 RDX has received the highest possible safety rating of TOP SAFETY PICK from the Insurance Institute for Highway Safety (IIHS) earning a score of GOOD in all categories.

2013 Acura MDX

• The Acura MDX received a mid-cycle refresh in 2010 which included a new engine and transmission, a revised chassis, more comfort, improved technology and a fresh new exterior look.
• The MDX continues to be the best selling seven passenger luxury SUV.
• The 2013 MDX will go on sale in fall 2012 and will have no changes for the model year.

2013 Acura ZDX

• The Acura ZDX receives a mid-cycle refresh for the 2013 model year including exterior styling changes, new technology and will be sold in a single, valued-added package offering clients greater value on a luxury scale.
• Although the ZDX remains a niche vehicle for the Acura brand, it continues to garner attention for its unique styling while transcending the traditional distinctions between coupe, sedan and sport utility vehicle.
• The 2013 ZDX will go on sale in October 2012.

A "Sneak Peak" at What's Coming in 2014
2014 Acura RLX

• The all-new RLX will launch in early 2013 as Acura's new flagship sedan delivering an entirely new level of performance, sophistication and comfort.
• The RLX will boast the interior space of a large luxury sedan with the footprint and agility of a midsize luxury sedan.
• The all-wheel-drive RLX model will employ Acura's highly advanced new Sport Hybrid SH-AWD® system (Super Handling All-Wheel Drive). The performance hybrid system utilizes a front-mounted electric motor, located within the dual clutch transmission, and a unique dual electric motor drive unit with a bilateral torque adjustable control system to instantly generate negative or positive torque to the rear wheels during cornering.
• The RLX will be offered in a 310 horsepower, front-wheel-drive version, which will deliver superior handling performance through the application of a new Acura technology— Precision All Wheel Steer™.
• The RLX equipped with Sport Hybrid SH-AWD® will deliver V-8 acceleration with four-cylinder fuel economy—producing 370 horsepower with an EPA estimated* fuel economy rating of 30/30/30 mpg.

*EPA estimated mileage = city/highway/combined fuel economy

Source;
http://www.hondanews.com/channels/acura-automobiles-headlines/releases/2013-acura-what-s-new-change-summary

2X New Acura ILX Commercails

Autoguide.com 2013 Acura ILX Sedan Review

2013 Acura ILX Review
ILX delivers style, luxury and choice
By Colum Wood, Apr. 19, 2012
Acura has long been a pioneer in the compact premium category. There was the Integra and RSX, seemingly axed just before the segment started to go mainstream. Meanwhile, for the more European-minded Canadians, the Honda luxury division continued to sell the Civic-based EL and then CSX a vehicle that has helped inform just what a successful and modern small luxury car needs, and what it needs to avoid.

For starters, Acura promised the ILX would not just be a rebaged Civic and by all accounts the ILX is entirely unique. It does share the same platform, though it's roughly two inches wider and has a lower overall roof height by about two inches as well. Giving the car a more stylish shape, the down side is reduced interior headroom a problem exacerbated by the standard sunroof.
Style-wise the ILX fits the bill for the segment. Acuras toned-down front beak blends in with the angled headlights and there are just enough additional sharp edges to give this maturely styled sedan some personality. The aluminum trim around the windows also says it's a premium model in a way that's stylish, but not flashy.

There's a noticeable line that runs across the car and bulges at the back to give this front-driver a rear-drive look. Out back, a strong similarity to the Lexus IS is undeniable, although for a car that's targeted at the Gen Y youth crowd, the lack of any visible exhaust pipes is a letdown.

It's Definately NO Civic on the Inside

Inside the ILX is just as unique, if not more so. In fact, if you hadn't been told, it would be hard to detect the Civic underneath.

Monotone cabins (black leather is standard on the 2.4) look a bit simple, though in true Acura fashion there's no shortage of buttons. One button that can't be missed is the shiny red ignition, which comes standard on all models, as does keyless access.

Opt for tan leather on the 2.0-liter model and the lower dash section matches the seats, with sweeping faux-aluminum dividing the lighter section below from the black top. The combo makes for a cabin that feels equal with European models priced well-above the ILX and there's no cheesy faux-wood to be found.

Despite being an entry-level model, craftsmanship is top notch, although, understandably, all the materials aren't what you'll get in a $50,000 sedan.

Starting at $25,900, when compared to the more affordable Buick Verano (at $22,585), the interior of the ILX makes a strong case for the extra expense.

Standard goodies inside the cabin include dual-zone climate control, Bluetooth and illuminated controls on the leather tilt and telescopic steering wheel. Between the two gauges there's a small multi information display, which does look a tad dated. There's also a sizable 5-inch full color display that sits atop the center of the dash.

Opting for the Premium Package ($3,300) brings a multi-view back-up camera, full leather, an 8-way power adjustable driver's seat with two-mode heated front seats, an upgraded 360 watt 7-speaker audio system and an Active Sound Cancellation System to keep your ride sounding smooth. An optional Technology Package ($2,200 more), which oddly isn't available on the 2.4-liter, adds an 8-inch display with excellent graphics (unlike many past Acura units).

There is but one issue with the interior, and it continues to be the lack of headroom, with the section where the A-pillar meets the roof blocking a good chunk of the view out the front.

THREE ENGINE OPTIONS
Behind the wheel the ILX can be a rather different machine depending on the engine choice. Base models get a low-tech single overhead cam 2.0-liter 4-cylinder engine based off the 1.8-liter in the Civic. Power is up slightly with 150 hp and 148 lb-ft of torque, an increase of 10 hp and 20 lb-ft from the Honda. Of note, Acura Senior product planner Lee DaSilva says the power rating isn't that important anyway as the car is targeted at Generation Y consumers that put more priority on looking good over going fast.

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Direct-injection is notably absent, something promised as a part of the brand's new Earth Dreams Technology initiative – though the ILX does require premium fuel. Offered with a 5-speed manual as standard, a 5-speed automatic is optional. Again, we're surprised that Honda hasn't moved on to 6-speeds, especially for Acura branded products, although it's hard to fault the unit's smoothness. To help get the most out of the small powerplant Honda has made the transmission sensitive to throttle inputs, meaning it will drop gears quickly rather than hold on to lower gears as a way to achieve better fuel economy numbers.

As for those numbers, Acura quotes 24 mpg city and 35 highway, besting the 21/32 rating of the Verano by a significant margin. On paper, the Verano's 180 hp rating might seem much more impressive, however, it's important to remember that with a curb weight that's between 300 and 400 lbs more than a base ILX, any performance gain is erased.

Unfortunately Honda's new 2.0-liter is a buzzy powerplant and while that can be seen as slightly more engaging, it's also rather crude.

PERFORMANCE MODEL SHOULD BE PASSED-BY
Those looking for more power can opt for the 2.4-liter borrowed from the Civic Si, but shouldn't. It makes 201 hp and 170 lb-ft of torque and gets 17-inch wheels with low profile tires plus a defeatable traction control system. Like the Civic, it leans too much in the corners though it will hold on and tracks true.

It is significantly more luxurious and stylish than the Honda, though slightly less of a raw performance machine. At $29,200 it'll also cost you roughly $7,000 more and for that price the TSX is a better all-round option.

HYBRID OPTION
For those who favor fuel economy over performance, Acura is also offering an ILX Hybrid starting from $28,900. Again, using a powertrain borrowed from the 2012 Civic, under the hood is an electric motor mated to Honda's 1.5-liter gasoline engine. Total system output is rated at 111 hp and 127 lb-ft of torque with a 39-mpg city rating and a 38-mpg highway rating and a combined 38 mpg. That's well off the Civic Hybrid's 44-mpg average, and falls short of the Lexus CT200h as well, with its 40/43/42 mpg rating.

We were impressed to get 40 mpg during out test drive, however, Honda's rather rudimentary Integrated Motor Assist hybrid system is unbecoming of a premium car with a start-stop system that's abrupt and sometimes stutters off a start. Honda also didn't do much to hype the hybrid aspect with few dedicated info screens in the car. It does, however, come with an ECON button that dulls throttle input to ensure high mpg numbers.

On the highway it's quiet and smooth with a soft ride thanks to new two-stage reactive dampers found in all models. All ILX models also get an Active Noise Control system that uses the car's audio system to block you from hearing noises outside the car. Acura claims it's capable of reducing up to 10 decibels of sound.

THE VERDICT
While many have left the compact premium segment in recent years, with the demise of cars like the Volvo S40, much of what is left or has been introduced is limited to niche segments; being hatchbacks, hybrids or rear-drive coupes. That said, Acura has a huge opportunity to make premium compacts a mainstream category.

The Buick Verano is now competing in the same space, but Acura has an advantage thanks to its history in the segment and a brand image that doesn't scare younger buyers. Notably more expensive than the Verano, sitting in the ILX will convince you it's worth it.

A well-rounded car, the ILX offers luxury for less and is certain to also deliver brand qualities like reliability and durability. What is lacking, however, is a more engaging driving experience, once a hallmark of Acura vehicles.

The car's strongest feature, and the one that will get consumers into Acura dealerships is something luxury buyers crave choice. Along with the attraction of driving luxury for under $30K, unlike any of its rivals the ILX offers the ability to pick a conventional gasoline option, a performance version and a hybrid all in a sensible and stylish 4-door package.

LOVE IT
+Good looks
+Interior worthy of premium badge
+Solid standard features
+Conventional packaging with lots of model choice

LEAVE IT
-Pricing could be more attractive
-Compromised headroom
-2.4L version Irrelevant
-Hybrid system could be more refined

Source;

http://www.autoguide.com/manufacturer/acura/2013-acura-ilx-review-1971.html

Acura RLX Concept Makes World Debut in New York

Acura flagship features first application of Acura Sport Hybrid SH-AWD®, more than 370-horsepower and 30 mpg combined fuel economy rating, with top-class seating comfort and next-generation Acura connectivity
Acura today held the world debut of the Acura RLX Concept at the New York International Auto Show, providing luxury buyers with a first look at the design and engineering direction for its all-new Acura RLX flagship sedan, slated for launch at the beginning of 2013.

The RLX Concept employs an extraordinary array of new Acura technologies, including the Sport Hybrid SH-AWD® system, in combination with sophisticated styling and smart packaging to deliver an entirely new level of performance, sophistication and comfort.

Utilizing highly efficient packaging, the RLX Concept delivers the interior space of a large luxury sedan with the footprint and agility of a midsize luxury sedan. The RLX Concept's all-new 3.5L direct-injected VTEC® V-6 engine and Sport Hybrid SH-AWD® system, with three electric motors, combine to generate more than 370-horsepower, and are paired with a 7-speed dual clutch transmission (DCT) and lightweight body to deliver V-8 acceleration with four-cylinder fuel economy—with an estimated EPA (city/highway/combined) rating of 30/30/30 mpg.

"We have created a true luxury sedan based on our Acura DNA," said American Honda president & CEO, Tetsuo Iwamura. "This means achieving advanced performance through engineering efficiency to create a unique synergy between the vehicle and its driver. Inside and out, on the open road or city streets, the sophisticated and elegant Acura RLX will offer a level of connectivity, comfort and advanced performance demanded by today's luxury buyers."
Acura also announced that the production RLX will be offered in a 310-horsepower, front-wheel-drive version, which will also deliver superior handling performance through the application of another new Acura technology— Precision All Wheel Steer™.

Styling-Design
The RLX Concept styling builds on Acura's 'Keen Edge' design motif with its taut and aerodynamic shape, carefully tailored proportions, and sophisticated and distinctive detailing. Its athletic stance is accented by 20-inch forged aluminum wheels and 255/35 R20 high-performance tires. Dimensionally, the RLX Concept is approximately the same length as the current RL, but with a two-inch longer wheelbase and two-inch shorter front overhang. Both the track and vehicle width increase by approximately two inches.

Acura's exclusive new Jewel Eye™ LED headlamps debut on the RLX Concept. The Acura signature Jewel Eye™ headlamps use a dual-stacked array with a total of ten separate high-intensity LED lamps, with ultra-reflective optical lenses and high-gloss trim, to provide powerful down-the-road illumination while simultaneously giving the RLX a highly distinctive and bright-eyed look in both daytime and nighttime conditions.

Body and Chassis
Through engineering efficiency, including substantial use of high-strength steel and aluminum, the RLX Concept achieves an ultra-rigid and light body design, with the front wheel drive version to weigh in at well under 4,000 pounds. An all-new double wishbone front suspension, multi-link rear suspension, Amplitude Reactive Dampers and electronic power steering with a variable gear ratio team to provide the foundation for the RLX's precise and intuitive handling control — termed by Acura as "Inomama" or "at the will of the driver."

Front-wheel-drive versions of RLX will utilize Acura's all-new Precision All Wheel Steer™ system. This system provides for independent control of the steering (toe) angle of the right and left rear wheels by utilizing electrically controlled actuators. Precision All Wheel Steer™ works in tandem with Vehicle Stability Assist™ (VSA®) and Variable Gear Ratio (VGR) steering to deliver an extraordinary level of cornering control and steering precision.

All-wheel-drive RLX models add even more handling performance with Acura's highly advanced Sport-Hybrid SH-AWD® (Super-Handling All-Wheel Drive), recently introduced at the 2012 North American International Auto Show on the NSX Concept. The performance hybrid system utilizes a front-mounted electric motor, located within the dual clutch transmission, and a unique dual electric motor drive unit with a bilateral torque adjustable control system to instantly generate negative or positive torque to the rear wheels during cornering. This provides a new level of agility and confidence to create an "on-the-rails-cornering" experience.

Safety
The Acura RLX will offer an extensive array of passive and active safety features. These include a Collision Mitigation Braking System™ and the first application of Acura's Lane Keep Assist System. In addition, Forward Collision Warning and Lane Departure Warning will be offered as standard equipment on the RLX.

Passive safety features will include front, side and side-curtain airbags for the driver and front passenger, and a driver's knee airbag. The RLX also incorporates the second generation of Acura's Advanced Compatibility Engineering™ (ACE™) body structure, with reinforced front frame members for further enhanced frontal crash energy management. The RLX is expected to achieve a 5-Star Overall Vehicle Score from NHTSA and TOP SAFETY PICK status from IIHS.

Advanced Telematics
In keeping with the 'human-centered synergy' focus of Acura, the RLX will feature state-of-the-art communications, navigation and infotainment technologies with intuitive and easy-to-operate controls. Dual LCD screens (8-inch display and 7-inch touch screen) will provide easy and direct one-touch access to key functions — including audio, heating and cooling, navigation and voice-to-text SMS text message function.

The RLX will also feature the first application of the next-generation AcuraLink® Communication System, which incorporates built-in two-way cellular communication to deliver an array of new convenience features, including airbag deployment notification, stolen vehicle tracking, remote locking and unlocking, security alarm notification and concierge service.

An all-new, 14-speaker ultra premium audio system will be offered in addition to Acura's award winning ELS Surround® sound system. Both audio systems provide MP3 connectivity via USB along with integration of HD radio™, Pandora® internet radio interface and Aha Radio® interface via Bluetooth® smart phone pairing. Using Aha, RLX drivers can choose from thousands of web-based audio stations, including music, live news, podcasts, audio books, personalized points of interest, and audio newsfeeds from Facebook and Twitter. In addition, a new Acura-exclusive smart phone application integrates smart phone functions (such as email, text messaging and contacts) into the RLX's on-demand touch screen functions. Bluetooth® HandsFreeLink® calling and pre-loaded text message replies provide for easy two-way communication.

The RLX also will be available with Acura Navigation System with Voice Recognition™. This innovative system offers the driver a wide range of search options including Bing™ search functionality and the option for an AcuraLink® concierge to send a destination to the vehicle's navigation system. In addition, the RLX navigation system will feature AcuraLink Real-Time Traffic™ for both highways and surface streets.

Acura Brand
With a focus on 'human-centered synergy,' Acura is embarking on its next 25 years as a pioneering and innovative performance-luxury nameplate and is undertaking an aggressive revitalization of its Acura product and technology portfolio.

The RLX Concept is Acura's fourth new model debut since January 2012, when Acura took the wraps off its redesigned RDX Protoype crossover SUV, all-new Acura ILX Concept sedan, and next-generation Acura NSX Concept supercar, at the North American International Auto Show in Detroit.

Following the introduction of the production versions of the more powerful and fuel-efficient 2013 RDX in March, and the all-new 2013 Acura ILX and ILX Hybrid sedans in May, the production RLX will launch in early 2013. The next-generation Acura NSX, being developed by Honda R&D Americas in the U.S., will be produced in Ohio using domestically and globally sourced parts and launched within the next three years.

Acura is projecting an annual sales volume of 180,000 vehicles for the brand in 2012, which would represent a nearly 50 percent increase over 2011 sales results.

Source;
http://www.hondanews.com/channels/corporate-headlines/releases/acura-rlx-concept-makes-world-debut-in-new-york

Acura shifts its focus to sensible Gen Y shoppers

With the ILX, brand aims to boost '12 U.S. sales 46%

Acura will return to the entry-luxury segment when the ILX small sedan reaches showrooms in May.

by Mark Rechtin

In addition to the new ILX small sedan and redesigned RDX compact crossover coming in spring, a tease of the redesigned RL flagship due this fall will be shown at the New York auto show in April.
Then, the volume leading TL sedan and MDX mid-sized crossover are slated for 2013 redesigns. The much-hyped NSX supercar should arrive by the end of 2014.
Six years ago, Honda Motor Co. executives decided to move Acura upscale and shelve the brand's entry-level luxury offer -- the compact RSX hatchback, which was the successor to the Integra. The timing couldn't have been worse.
In less than three years, many of Acura's competitors announced plans to offer products that fit the RSX and Integra's niches. Then the global economy collapsed and many luxury-vehicle buyers pared back their purchases.
In May, Acura will return to the entry-luxury segment with the ILX. The sedan won't remind anyone of the sportiness of the RSX or Integra, but Acura hopes it will appeal to sensible Gen Y customers.
The collapse of Lehman Brothers "changed the philosophy for luxury purchases. People are making more rational purchase decisions, taking pride in the deal they strike," said Jeff Conrad, Acura Division general manager. "Generation Y aspires to luxury, but they need a little help getting there."
The new lineup will feature four sedans, the TSX, TL, RL and ILX. There is some overlap, but Conrad said Acura has no plans to eliminate any of the four.
"We're remaking the entire lineup over the next few years," Conrad said. "Nothing goes away, and we're sticking with that. We've had a pretty strong reliance on sport-utilities and we want to bolster our sedans."
With 40,000 units of additional volume from the estimated $27,000 ILX, Acura expects its overall U.S. sales to jump 46 percent to 180,000 units this year -- up from 123,299 in 2011. If not for the Japanese earthquake and Thai flooding last year, Acura estimates its 2011 U.S. sales would have been about 150,000. So the volume jump is not as large as it would seem, Conrad said.
In the longer term, it's unclear whether Acura aims to fight head-to-head against Lexus, BMW and Mercedes-Benz.
"We want to take one year at a time," Conrad said. "We're not going to go set volume targets for future years. Everyone wants to continue to grow, but for the foreseeable future this is a pretty good level to be at."
Acura doesn't want to increase its dealer count, Conrad said. But the brand needs to improve owner loyalty.
At 45 percent, Acura customer loyalty is slightly below the industry average of 49 percent, according to the J.D. Power and Associates 2012 Customer Retention Study.
According to the study, Acura doesn't really compete in the luxury segment. It mainly attracts customers from -- and loses them to -- Honda and Toyota.
"I know we're not satisfied with our loyalty numbers," Conrad said. He said retention efforts will include data mining to better understand when and how to contact existing customers.
Acura also will be more aggressive with presale marketing before redesigned products reach market. Already, 3,500 potential 2013 RDX buyers are in Acura's dealer system, waiting for the on-sale date to arrive.
On the plus side, Conrad said Acura's average customer age is two to four years younger than those of other premium brands.
Although Acura's core customers continue to be baby boomers, the brand is seeking to connect with younger buyers. In researching Gen Y -- consumers aged 19 to 31 -- Acura has discovered that "value for money" is the primary concern, replacing the baby boomers' focus on quality, reliability and fun-to-drive vehicles.
So what do the Gen Y customers covet? Connected cars, with features such as Bluetooth, Pandora and SMS text messaging. Cool engineering solutions for better performance aren't nearly so high on the wish list.
"The real key is not that we offer it, but that we offer it and put it on a vehicle and make it intuitive to use," Conrad said.
Acura will continue its appeal to Gen Y through its product placement arrangement with comic-book-movie franchise Marvel Enterprises. Already seen in Thor, Acura products will be highlighted in this summer's mutant-superhero flick The Avengers.
That should play into the cool factor that appeals to young buyers. When asked what makes a vehicle cool, Gen Y respondents said exterior styling, affordability and environmental consciousness.
"It's no secret the last few years have been pretty tough on Acura," Conrad said. "'Smart luxury' has become our internal mantra."
Source;

http://www.autonews.com/apps/pbcs.dll/article?AID=/20120326/RETAIL03/303269988/1144/acura-shifts-its-focus-to-sensible-gen-y-shoppers

2013 Acura ILX - 2012 Chicago Auto Show Video

Acura Debuts 2013 RDX and All-New ILX Sedan at Chicago Auto Show

Sporty styling, new technology and efficient powertrains are highlights
02/08/2012 - CHICAGO
Following up on its blockbuster appearance at this year's Detroit auto show, Acura today unveiled production versions of two new vehicles at the Chicago Auto Show. A completely redesigned 2013 Acura RDX crossover sport utility vehicle and the all-new 2013 Acura ILX luxury compact sedan were shown. Both new Acura models are scheduled for launch in the Spring.

"We are excited to be launching these two new luxury models as the gateway of Acura's revitalized product lineup," said Jeff Conrad, vice president and general manager of Acura. "As we embark on our second 25 years as a premium luxury-performance automobile brand, we are excited about the role these two vehicles will play in welcoming a new generation of luxury car buyers to the Acura brand."

2013 Acura ILX
The 2013 Acura ILX compact sedan is an all-new model that is positioned as the gateway into the Acura brand. The primary target customers for the new ILX are Generation Y-- successful 20 and 30-somethings moving into the luxury car ranks but looking for high-value propositions in their purchases.

"First-time luxury buyers tend to place a high value on exterior styling, affordability and environmental issues, and that's what we have created with the new Acura ILX," said Jon Ikeda, head of the Acura Design Studio. "The strategy behind this new model is to position ILX as the first opportunity for many young buyers to enter the luxury market."

Sleek and sporty, the ILX combines luxury, performance and efficiency. While maintaining a strong emphasis on stylish and aerodynamically efficient exterior design, the ILX features a large and airy greenhouse that provides excellent outward visibility. As a five-passenger luxury sedan, the ILX combines compact proportions with a spacious passenger interior and ample cargo space-- perfect attributes for young professionals on the go.

The ILX will feature three advanced, sporty and efficient powertrain choices, including Acura's first-ever gas-electric hybrid. The entry-level ILX will be powered by a 2.0-liter inline 4-cylinder engine producing 150 horsepower at 6,500 rpm and 140 lb-ft of torque at 4,300 rpm. Paired with a Sequential SportShift 5-speed automatic transmission, the ILX 2.0L has an EPA estimated* city/highway fuel economy of 24/32 mpg.

For those who seek a more dynamic driving experience, the ILX can be equipped with a 2.4-liter engine with an output of 201 horsepower at 7,000 rpm and 170 lb-ft torque at 4,300 rpm. Mated to a close-ratio, six-speed manual transmission, the ILX 2.4L has an EPA estimated* city/highway fuel economy of 20/29 mpg.

Marking the debut of Acura's first ever hybrid model, the ILX Hybrid makes use of a 1.5-liter inline engine and an Integrated Motor Assist® electric motor. Paired with a Continuously Variable Transmission (CVT), the ILX 1.5L Hybrid has an EPA estimated* city/highway fuel economy rating of 35/38 mpg.

The hybrid drivetrain uses the gasoline engine as the primary power source, while an electric motor provides additional power when needed. A lithium-ion battery pack is used to capture and store electricity for the 20 horsepower electric motor. Together, the gasoline engine and electric motor produce 111 horsepower at 5,500 rpm and 127 lb-ft of torque between 1,000-3,000 rpm. During braking, the gasoline engine deactivates and the electric motor acts as a generator to recharge the battery pack. At a stop, the 1.5-liter engine can enter idle-stop mode to save fuel and reduce emissions. The engine remains off until the brake pedal is released.

The ILX chassis utilizes advanced MacPherson strut front and multi-link rear suspension systems, along with new Amplitude Reactive Dampers. The dampers operate in two distinct performance parameters to simultaneously provide superior ride comfort and precision handling. In addition, Motion Adaptive Electric Power Steering is used for excellent steering feel and improved fuel efficiency. The result is a chassis with a high level of refinement, confident handling and a nimble and sporty driving experience.

The ILX will feature a high-quality, well-appointed interior that is smart, spacious and sporty. It will offer a number of new, high-value features including a standard Keyless Access System with smart entry and pushbutton start, along with Pandora® internet radio interface and SMS text message function for smart connectivity with the world.

As with all Acura models, the ILX will have a long list of standard features, multiple trim levels (a Premium Package and Technology Package), and excellent standard safety features-- including Acura's acclaimed Advanced Compatibility Engineering™ (ACE™) body structure, front, side and side-curtain airbags, 4-channel anti-lock brakes and Vehicle Stability Assist™ (VSA®). Although yet to be tested, Acura anticipates that the ILX will achieve top crash safety ratings from both the NHTSA and IIHS.

The available Premium Package features leather seating surfaces, heated front seats, an upgraded 360 watt stereo system, a rear view camera and an Active Sound Cancellation system to make for a quieter cabin.

Building on the Premium Package, the available Technology Package adds Acura's award winning ELS Surround® audio system and a full complement of relevant technologies, including AcuraLink® Satellite Communication System, Acura Navigation System with Voice Recognition™, AcuraLink Real-Time Traffic with Traffic Rerouting™, and AcuraLink Real-Time Weather™ with radar image maps. The navigation system makes use of a hard disk drive (HDD) with 60 gigabytes of storage capacity-- including 15 gigabytes that can be specifically allocated for music storage. With the available Premium or Technology Package, a new multi-view rear camera is used.

The Acura ILX will be manufactured (using U.S. and globally sourced parts), exclusively at the company's state-of-the-art Greensburg, Indiana plant, one of only three plants worldwide to receive J.D. Power and Associates' 2011 Platinum Award for outstanding product quality, and the top award for any factory in North America.

2013 Acura RDX
The 2013 Acura RDX, the second generation of Acura's five-passenger crossover SUV, will up the ante with a new approach to achieving both advanced performance and fuel efficiency via a new engine, transmission and all-wheel-drive system.

The 2013 RDX rides on a 4-wheel independent suspension with a MacPherson strut front and multi-link rear suspension design. A longer wheelbase, wider track and lower center of gravity provide the foundation for the new RDX's improved handling and ride quality. New chassis technology for 2013 includes Acura-exclusive Amplitude Reactive Dampers and a new Motion Adaptive Electric Power Steering system that replaces the previous hydraulic steering. The 2013 RDX will be available in front-wheel-drive and all-wheel-drive variants.

Standard features for 2013 RDX include bold new 5-spoke 18-inch wheels and improved 4-wheel disc brakes that include an Anti-lock Braking System (ABS) with Electronic Brake Distribution (EBD) and Brake Assist. Not only do the brakes provide better performance, but they also incorporate improvements to lessen brake drag for reduced rolling resistance and improved fuel economy.

Replacing the turbocharged 2.3-liter inline 4-cylinder used with the previous RDX, the 2013 RDX will now have as standard equipment a 3.5-liter V-6 engine that produces 273 horsepower-- 33 more than the outgoing model. For even higher performance and improved fuel economy, the RDX makes use of an all-new 6-speed automatic transmission with a new lock-up torque converter. The RDX also gets a new, lighter weight all-wheel-drive system that provides outstanding performance and safety with increased efficiency to achieve higher fuel economy.

With an EPA estimated* city/highway fuel economy rating of 20/28 mpg, front-wheel-drive versions of the 2013 RDX are expected to offer the best fuel economy of any gasoline-powered V-6 luxury SUV in the class. All-wheel-drive models have an EPA estimated* city/highway fuel economy of 19/27 mpg.

The RDX boasts a sleek and more aerodynamic body, evolving RDX from a sporty, compact SUV to a more formal SUV appearance with a longer, sculpted hood and styling that is more elegant and sophisticated to match the Acura philosophy of timeless, beautiful design.

Inside the 2013 RDX, new sweeping shapes, matte surface trim, and generous use of leather combine to give the RDX interior an upscale look and luxury feel that Acura customers have come to expect. Abundant use of sound deadening materials and Active Sound Control team to provide an exceptionally quiet cabin. Additional interior features, such as larger door openings, more passenger room, increased cargo volume and an available power rear tailgate make the RDX interior even more accommodating and flexible.

The 2013 RDX will receive a host of new technologies including Pandora® internet radio interface, SMS text message feature, a Keyless Access System with smart entry and pushbutton start, and a three view rear camera. An available Technology Package will provide a full complement of relevant technologies, including an Acura ELS Surround® audio system, AcuraLink® Satellite Communication System, Acura Navigation System with Voice Recognition™, AcuraLink Real-Time Traffic with Traffic Rerouting™, and AcuraLink Real-Time Weather™ with radar image maps. New for 2013, an even more advanced navigation system utilizes a hard disk drive (HDD) with 60 gigabytes of storage capacity-- including 15 gigabytes that can be allocated for music storage.

Passenger safety has always been a cornerstone of every Acura model. In addition to using Acura's acclaimed Advanced Compatibility Engineering™ (ACE™) body structure, the 2013 RDX employs new design features and myriad high strength materials aimed specifically at occupant protection. Although yet to be tested, Acura anticipates that the RDX will achieve top crash safety ratings from both the NHTSA and IIHS.

The 2013 RDX will be produced (using U.S. and globally sourced parts) exclusively by the company's East Liberty, Ohio plant-- home to one of four of Honda plants ranked among the top five-rated assembly lines in North America in the J.D. Power and Associates' 2011 Initial Quality Study (IQS). The first generation RDX is produced at the Marysville, Ohio auto plant.

About Acura Acura offers a full line of technologically advanced performance luxury vehicles through a network of 272 dealers within the United States. The 2012 Acura lineup features six distinctive models including the RL luxury performance sedan, the TL performance luxury sedan, the TSX sports sedan and Sport Wagon, the turbocharged RDX crossover SUV, the MDX luxury SUV and the ZDX four-door sports coupe.

For media information and high-resolution photos of Acura vehicles, please visit www.acuranews.com. For consumer information, please visit www.acura.com.
*Preliminary EPA mileage estimate determined by Honda. Final EPA mileage estimates not available at the time of printing. Use for comparison purposes only.

Source;
http://www.hondanews.com/channels/corporate-headlines/releases/acura-debuts-2013-rdx-and-all-new-ilx-sedan-at-chicago-auto-show