An excellent part II....
Here is the original ad that ran over the superbowl....
Fiat USA has some new marketing gurus from the looks of things, because their latest commercial is worth a million times more than any Jennifer Loper booty shaking and singing. Again, the Fiat ad campaign focuses on the hottest car they’ve got right now, the Abarth version of the little cinquecento.
The 2012 Fiat 500 Abarth was revealed last year as a US model. It’s got a tuned 1.4-liter turbo that puts out 160 horsepower, a lower and stiffer suspention, twin exhaust tips that roar like a sportscar’s and a cool body kit.During this year’s Super Bowl, the 2012 Fiat 500 Abarth created quite a stir with a commercial that featured the sexy Romanian model Catrinel Menghia, whispering Italian provocation in the ear of a hapless passerby.
The services of the beautiful Catrinel were once again needed for a commercial, but this time she’s not the main protagonist. The commercial centers around Charly Sheen, as he is hooning about in the hallways of his deluxe home.
With the help of a friend who specializes in celebrity news and gossip, we can interpret the plot of this ad. You see, before Sheen was dropped from ‘Two and a Half Men’, CBS and Warner Bros tried forcing him to go into a form of ‘house arrest’ and stay off drogs. Hence the name “Clean Sheen”.
We just hope that the beautiful Catrinel knows better than to mix with bad boys like him in her real life... for her sake.
Source;
http://www.autoevolution.com/news/2012-fiat-500-abarth-commercial-clean-charlie-sheen-catrinel-menghia-video-43051.html
Showing posts with label fiat. Show all posts
Showing posts with label fiat. Show all posts
Fiat Doblo Adventure
Elegant Fiat Doblo Adventure With Gray and Silver Color
Fiat Doblo Adventure On The Road
Attractive Fiat Doblo Adventure
Fiat Doblo Adventure Steering Wheels
Duo Fiat Doblo Adventure
Fiat Doblo Adventure Interior
Fiat Doblo Adventure Inside View2012 Fiat Freemont
2011-Geneva Motor Show will host the launch of the new Fiat Freemont, who will go on sale in the second half of 2011. Fiat Freemont built at the back of the Dodge Journey is the first vehicle to leave the Fiat partnership with Chrysler Group. It will be produced in the Toluca plant in Mexico, where 500 is produced for the U.S. market.
The name itself evokes a sense of freedom, the joy of the outdoors, adventure and the ability to handle any situation that arises in daily life with peace of mind.
The Freemont Fiat is actually "handyman vehicle" one designed to meet the diverse needs of families and those seeking a spacious car, comfortable and versatile to meet the frenzy of daily life or leisure weekend.
The vehicle combines the flexibility and convenience has its own distinctive style and original. Dimensions (length 489 cm, width 188 cm and a height of 172 cm) for assurance of the internal volume, aided by the pace of the best in its category (289 cm).
Fiat Freemont for the maximum capacity, comfort and versatility for its seven seats as standard, a real third-row seats wide, which is easily accessible because the doors open to 90 degrees. third-row seats can be folded down with a flick of all disappear under the floor and create a regular pallet. Second-row seats are mounted higher than the front and the third row raised in relation to another, so that all passengers maximum visibility.
The second row can also be equipped with the innovative child booster: Booster seats are used to ensure that children are safe on board, optimizing the geometry of your seatbelt and ensure better protection, functionality and comfort.
On-board comfort is also ensured by a high driving position, spacious new seats and ergonomic, plenty of storage space, a generous luggage area with two bedrooms and a platform flat load for a total capacity of up until 1461 liters.
The interior has an updated design and new soft-touch materials. Features include a panel wrapped with chrome fittings, a new instrument panel, center console's extraordinary beauty and a set of innovative entertainment information and a color touch screen large.
To simplify the selection and purchase of only two teams will be provided that target different types of customers. The level of equipment for both sets is very complete and all elements of core content is consistent with the strategy of "Fiat fair price."
Both series offer 7 seats, tri-zone automatic climate control, remote keyless entry, cruise control, trip computer, advanced pressure monitoring (TPMS), fog lamps and touch screen radio color display and steering wheel controls. The most metropolitan areas include 17 "alloys, radio touch screen with 8.4 inch screen, SD card and a DVD player, Bluetooth, rear parking sensors, folding mirrors, automatic headlights, dark rear windows and roof rails.
The Freemont Fiat will pull ahead with the turbo diesel units (140 hp or 170 hp Multijet 2.0) in combination with a manual transmission. Later, the vehicle will also be available on 4x4 models with 170 HP and 276 HP 2.0 Multijet 3.6 V6 petrol, two automatic transmissions. With the exception of the powerful 3.6-liter household Pentastar Chrysler Group and its automatic transmission, all power units are produced and developed by FPT-Fiat Powertrain.
dynamic performance of the car is also improved thanks to technology that Fiat has developed and introduced a special suspension and steering configuration for greater accuracy and simplicity. Ride comfort is also ensured by the significant improvements to the soundproof cabin.
Security is high, with 7 airbags, antilock brakes (ABS) with brake assist, electronic stability program (ESP) with Hill Holder-roll and electronic compensation (MTC) as standard in all vehicles.
[Source: infocargallery.blogspot.com]
Dodge Could Get New MPV
Interesting....C'mon Honda, bring the Honda Stream to North America! Listen to what people are asking for!
In April, Fiat rolled out its latest strategy for the revival of the Chrysler Group and loosely outlined the products the automaker is expected to roll out over the next several years both in Europe and the U.S. One interesting tidbit in the presentation was the announcement of a new seven-seat multi-purpose vehicle (MPV) being developed for the U.S. market that is slated to roll into showrooms sometime in calendar year 2012.
The new MPV, which will reportedly be built on the Fiat Group C-compact platform, and is said to be positioned to do battle with the Mazda5 and Ford's coming Grand C-Max. While it's conceivable that the vehicle could be badged as both a Chrysler and a Dodge, a Dodge-branded vehicle makes more sense -- especially when considering the recent news that Fiat plans to fuse Chrysler and Lancia at the hip.
A Dodge MPV would also mean that Fiat could arguably take a more expressive approach to the vehicle. It's no secret that the Journey and Grand Caravan aren't exactly reflective of where Fiat wants to take Dodge, and a sport-themed MPV along the lines of what is depicted above could be just the ticket to help transition the brand away from its bland people-mover offerings.
It would also allow Dodge to go after younger buyers looking for a vehicle with a blend of practicality and efficiency on top of a sporty character. Any U.S.-market MPV would have to have flexible packaging and offer room for bicycles, snowboards and the like. We'd expect any small MPV to be powered by one of Fiat's efficient MultiAir engines. Of course at this point it's hard to say which brand will actually get the vehicle outlined in the plan, but the addition of the coming MPV to the Dodge stable certainly makes sense. We'll know more over the next year as the Fiat plan begins to take shape.
Source (via autoblog);
http://www.motortrend.com/future/future_vehicles/1006_dodge_could_get_new_mpv/index.html
In April, Fiat rolled out its latest strategy for the revival of the Chrysler Group and loosely outlined the products the automaker is expected to roll out over the next several years both in Europe and the U.S. One interesting tidbit in the presentation was the announcement of a new seven-seat multi-purpose vehicle (MPV) being developed for the U.S. market that is slated to roll into showrooms sometime in calendar year 2012.The new MPV, which will reportedly be built on the Fiat Group C-compact platform, and is said to be positioned to do battle with the Mazda5 and Ford's coming Grand C-Max. While it's conceivable that the vehicle could be badged as both a Chrysler and a Dodge, a Dodge-branded vehicle makes more sense -- especially when considering the recent news that Fiat plans to fuse Chrysler and Lancia at the hip.
A Dodge MPV would also mean that Fiat could arguably take a more expressive approach to the vehicle. It's no secret that the Journey and Grand Caravan aren't exactly reflective of where Fiat wants to take Dodge, and a sport-themed MPV along the lines of what is depicted above could be just the ticket to help transition the brand away from its bland people-mover offerings.
It would also allow Dodge to go after younger buyers looking for a vehicle with a blend of practicality and efficiency on top of a sporty character. Any U.S.-market MPV would have to have flexible packaging and offer room for bicycles, snowboards and the like. We'd expect any small MPV to be powered by one of Fiat's efficient MultiAir engines. Of course at this point it's hard to say which brand will actually get the vehicle outlined in the plan, but the addition of the coming MPV to the Dodge stable certainly makes sense. We'll know more over the next year as the Fiat plan begins to take shape.
Source (via autoblog);
http://www.motortrend.com/future/future_vehicles/1006_dodge_could_get_new_mpv/index.html
Chrysler to get $15-billion in government aid
Financing from Canadian and U.S. governments will help car maker operate through Chapter 11 bankruptcy
JACQUIE MCNISH AND GREG KEENAN
Globe and Mail Update
April 30, 2009 at 9:25 AM EDT
U.S. and Canadian governments will provide about $15-billion (U.S.) in financing to Chrysler LLC to help keep it operating through bankruptcy protection, sources said Thursday.
The federal and Ontario governments will provide about $3-billion, the sources said, which will cover debtor-in-possession financing and exit financing when the beleaguered auto maker emerges from Chapter 11 bankruptcy protection. The governments will hold a 10-per-cent stake in Chrysler, with the Canadian governments' stake sitting at 2 per cent.
Chrysler is expected to file for bankruptcy protection on Friday.
Talks between debt holders that were insisting on a higher cash payment than major banks accepted, broke down early Thursday, although the deadline for a deal is still 11:59 p.m. on Thursday.
A key piece of the Chrysler plan is in place, however, with the signing of a strategic alliance with Fiat SpA imminent and expected to be announced late Thursday morning by U.S. President Barack Obama, sources said.
Fiat will take a 20-per-cent stake in Chrysler.
If the No. 3 Detroit auto maker goes into bankruptcy protection as expected, it will be split into two companies, with its key Canadian operations being placed into the part of the company that will emerge from creditor protection and form the basis for the Fiat-Chrysler strategic alliance. Unwanted assets will be hived off into another company.
Source;
http://www.theglobeandmail.com/servlet/story/RTGAM.20090430.wgovs0430/BNStory/Business/home
JACQUIE MCNISH AND GREG KEENANGlobe and Mail Update
April 30, 2009 at 9:25 AM EDT
U.S. and Canadian governments will provide about $15-billion (U.S.) in financing to Chrysler LLC to help keep it operating through bankruptcy protection, sources said Thursday.
The federal and Ontario governments will provide about $3-billion, the sources said, which will cover debtor-in-possession financing and exit financing when the beleaguered auto maker emerges from Chapter 11 bankruptcy protection. The governments will hold a 10-per-cent stake in Chrysler, with the Canadian governments' stake sitting at 2 per cent.
Chrysler is expected to file for bankruptcy protection on Friday.
Talks between debt holders that were insisting on a higher cash payment than major banks accepted, broke down early Thursday, although the deadline for a deal is still 11:59 p.m. on Thursday.
A key piece of the Chrysler plan is in place, however, with the signing of a strategic alliance with Fiat SpA imminent and expected to be announced late Thursday morning by U.S. President Barack Obama, sources said.
Fiat will take a 20-per-cent stake in Chrysler.
If the No. 3 Detroit auto maker goes into bankruptcy protection as expected, it will be split into two companies, with its key Canadian operations being placed into the part of the company that will emerge from creditor protection and form the basis for the Fiat-Chrysler strategic alliance. Unwanted assets will be hived off into another company.
Source;
http://www.theglobeandmail.com/servlet/story/RTGAM.20090430.wgovs0430/BNStory/Business/home
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